Welcome to Liv

Liv Fashion Boutique has four stores in the Bay Area specializing in hip, edgy fashion forward style and accessories with a boutique atmosphere at an affordable price while providing the ultimate customer service experience.

Sisters, Olivia and Jillian opened their first store in 2006 in their hometown of Ukiah. Two years later, they opened a store in Santa Rosa. They wanted to make their fashion footprint in San Francisco and opened their San Francisco store in 2011. After establishing a large customer base in Lake County, LIV expanded into Lakeport in the summer of 2013.